Green City Milano 2016


 



The second edition of Green City Milano took place from May 13th-15th 2016.  About 300 events dedicated to Green Themes were spread around the city. Many initiatives took place in the city centre and others in diverse areas of the city including, secret gardens, vegetable gardens, parks, terraces hosting events such as labs, bike tours, botanical tours, yoga in the parks and much more.
 
This edition had as a ‘fil rouge’ the theme of “Nature enters the city” to highlight the importance of “green” in the urban dimension and to promote the typology of Greeen City as a diffused event. For three days the city was transformed in a “green” laboratory hosting a meryad of green related events which celebrate also the individuals involved in this field.
 
Special opening and closing events were organized for this year’s edition. For the opening a colourful flower market took place in BASE Milano together with a music party. For the closing event an area in need of green was identified. A collective seeding was organized  along with the official opening of a new public garden: Martesana/Sammartini.

Official website
 
h+ was responsible for
Ideation - Event planning – Sponsor research – Production - Setting-up – Communication – Press office coordination – Coordinated image – Curation of client relationships