Preludio Piano City




Preludio, a musical marathon that took place during the “Don Giovanni in Città” in December 2011, an initiative that involved 30 pianists, including contemporary, famous, and emerging talent, in a symbolic place in the city: the Magenta Military Academy, future home to the Fine Arts Academy of Brera.
Preludio aimed to bring music and culture to a place that would host art. It was the inaugural cultural demonstration for the city of Milan for the upcoming Piano City, scheduled for the following Spring 2012, where numerous pianists, both professional and amateur, would perform dozens of concerts throughout evening, bringing to life a unique experience similar to that of Piano City for Berlin.

Piano City official website 
http://www.pianocitymilano.it/

h+ was responsible for:
Conceptual development – Institutional relations – Planning, organization and management of the project – Press office - - Coordination departments – Organizational secretary - Location outfitting - Coordinated branding - Backstage video