Green City Milano 2015
The festival aims to enhance the prominent Green leaders of the city including: NGOs, citizens, private companies and institutions aware of the importance of living in and preserving a sustainable environment. All of these stakeholders were called to create a network in which new experiences and existing ones can be shared in order to enhance citizens’ sensibility and activism in green themes.
This event welcomed each participant to have the possibility to embrace the city and its inhabitants, to share their experiences and to “put their hands in the soil”.
In this event 160 organizations participated and more than 300 events were diffused all around the city with noteworthy press coverage. During the memorable opening event hundreds of green balloons were filled with seeds were released in the sky to symbolically sow the entire city.
Official website: http://www.greencitymilano.it/
h+ was responsible for:
Ideation - Event planning – Sponsor research – Production - Setting-up – Communication – Press office coordination – Coordinated image – Research and relation with all participants