BOOKCITY Milano 2012

BOOKCITY is a cultural event for the city of Milan. For it’s first edition, held from the 16th to the 18th of November, 2012, leading individuals of the editorial and publishing worlds in Milan united, paying tribute to the strong history of literary culture in Milan and celebrating an exceptional collection of books around the city.

A three-day event dedicated to books: from conferences to sessions with authors, from public readings to engaging and interactive performances.

The Sforzesco Castle served as the true heart of the whole manifestation, with an endless continuation of events throughout the city. Thanks to its many indoor spaces, a full programme of events filled the castle during the weekend of BOOKCITY: a reading lounge, meetings with the authors, interactive installations, exclusive contents and large collective events alternated in the various rooms which were at the disposal for Bookcity.

Visit BOOKCITY official website >>

h+ was responsible for:
Coordination – Concept development – Institutional relations - Sponsor relation – Filming backstage - Production and location outfitting